Privacy Policy

This Privacy Policy describes how Beijing Wanfeng Hengtong Technology Co., Ltd ("we", "our", or "us") collects, uses, and discloses information when you use our mobile applications and games ("Services") available on Google Play and Apple App Store.

1. Information We Collect

We collect minimal information to provide and improve our Services:

1.1 Information You Provide

• Voluntary Information: If you contact us for support or feedback, we may collect your email address and any information you choose to provide.
• Game Progress & Preferences: We may save your game progress, settings, and preferences locally on your device.

1.2 Automatically Collected Information

• Device Information: Non-personal device information such as device type, operating system version, language settings, and unique device identifiers (e.g., Advertising ID on Android, IDFA on iOS).
• Usage Data: Information about how you interact with our applications, including gameplay statistics, session duration, and feature usage.
• Advertising Data: Information related to ad performance, including ad views, clicks, and conversions.

1.3 Information from Third Parties

Third-party advertising networks and analytics providers may collect information as described in their own privacy policies. We encourage you to review these policies.

2. How We Use Your Information

We use the collected information for the following purposes:

Purpose	Legal Basis
To provide, maintain, and improve our Services	Performance of contract
To personalize your experience	Legitimate interest
To display relevant advertisements via IAA	Legitimate interest/Consent
To analyze application performance and usage	Legitimate interest
To respond to your inquiries and provide support	Performance of contract
To detect, prevent, and address technical issues	Legitimate interest

3. Advertising and Third-Party Services

Our applications use third-party advertising networks to display ads and support IAA monetization. These networks may collect and use information about your interests to display targeted advertisements.

3.1 Advertising Networks

We may use the following types of advertising networks:

• Google AdMob: Google's advertising service for mobile apps. View Google Privacy Policy
• Unity Ads: Advertising platform for mobile games. View Unity Privacy Policy
• Facebook Audience Network: Facebook's mobile advertising network. View Facebook Data Policy
• Other Networks: We may work with other reputable advertising networks that comply with platform policies.

3.2 Your Advertising Choices

You can control personalized advertising through your device settings:

• Android: Go to Settings → Google → Ads → Opt out of Ads Personalization
• iOS: Go to Settings → Privacy → Apple Advertising → Turn off Personalized Ads
• Industry Opt-Out: You can opt out of personalized advertising from participating companies through the Digital Advertising Alliance (US), Digital Advertising Alliance of Canada, or European Interactive Digital Advertising Alliance (EU).

4. Data Sharing and Disclosure

We do not sell your personal information. We may share non-personal, aggregated, or de-identified information in the following circumstances:

• With Service Providers: To third-party vendors who help us operate our Services (e.g., analytics, advertising networks).
• For Legal Compliance: If required by law, regulation, or legal process.
• To Protect Rights: To protect our rights, privacy, safety, or property, or that of our users or the public.
• Business Transfers: In connection with a merger, acquisition, or sale of assets.

5. Data Security

We implement reasonable security measures to protect information from unauthorized access, alteration, or destruction. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

6. International Data Transfers

As a Beijing-based company, your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in compliance with applicable laws.

7. Children's Privacy

For applications directed to children or with mixed audiences, we implement additional protections:

• We limit data collection from all users
• We disable personalized advertising for users identified as children
• We use contextual advertising that does not rely on user profiles
• We comply with the Children's Online Privacy Protection Act (COPPA) and similar regulations

8. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your information
• Restriction: Request restriction of processing
• Portability: Request transfer of your information
• Objection: Object to processing of your information
• Withdraw Consent: Withdraw consent at any time

To exercise these rights, please contact us using the information in Section 11.

9. Data Retention

We retain information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Typically, we retain:

• Usage data: Up to 12 months
• Support communications: Up to 24 months
• Aggregated analytics: Indefinitely in anonymized form

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We may also provide in-app notifications for significant changes.

11. Contact Us

12. Platform-Specific Disclosures

12.1 Google Play Requirements

Our applications comply with Google Play's Developer Program Policies, including:

• Providing a privacy policy that discloses data collection and usage
• Complying with the Families Policy for apps in the Designed for Families program
• Properly handling user data as outlined in the User Data policy
• Using advertising IDs in accordance with Google's advertising policies

Google Play Compliant

12.2 Apple App Store Requirements

Our applications comply with Apple's App Store Review Guidelines, including:

• Providing a privacy policy accessible from the App Store
• Obtaining consent for data collection as required
• Proper use of IDFA and other Apple technologies
• Complying with the App Store Privacy Details requirements

App Store Compliant

13. Additional Jurisdiction-Specific Disclosures

13.1 California Residents (CCPA/CPRA)

California residents have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). To exercise these rights, please contact us using the information above.

13.2 European Union/UK Residents (GDPR/UK GDPR)

For users in the European Union and United Kingdom, we process personal data in accordance with the General Data Protection Regulation (GDPR) and UK GDPR. Our legal basis for processing is typically legitimate interest or consent where required.

13.3 Other Jurisdictions

We comply with applicable privacy laws in jurisdictions where our Services are available, including but not limited to:

• Canada's Personal Information Protection and Electronic Documents Act (PIPEDA)
• Brazil's Lei Geral de Proteção de Dados (LGPD)
• Australia's Privacy Act